The golden eagle Hai Tung Ching from old Chinese legend was chosen as the business mark of Mandarin Airlines when the airline was first formed. According to the descriptions in the "Annals of Rehol" Hai Tung Ching was the greatest of eagles, his body small but agile and most beautiful. Once he took flight, he flew a thousand miles. His character is said to have been noble and majestic.

　　 It is Mandarin Airlines' business motto and strategy "We are committed with an attentive, caring, and pragmatic attitude to provide safe, economic, and efficient service to our customers". Although Mandarin Airlines was originally established with the objective of operating long-haul flights on international routes, we redefined our objective after merging with Formosa Airlines: besides continuing to operate domestic flights, it is our future direction to expand flights on regional and international routes. 　

　　 Our maxim is represented in the description of the golden eagle Hai Tung Ching: "small but agile and most beautiful", "once he took flight, he flew a thousand miles" and Mandarin Airlines endeavors to provide our customers with the most refined, sincere and wholehearted service for the convenience of our passengers. Likewise, we train our employees with the same spirit and it is their aim to work in the same spirit and to maintain our airlines' excellent safety record.